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Mailchimp management · Kansas City
Your past customers are already in Mailchimp. I write the emails in your voice, you approve them, and I send from the account you already pay for. Start with the 4-email pilot, floor $600 to $1,200.
Tell me how many past customers are in Mailchimp. Floor set in writing before the first send. See pilot terms.
If you searched for a Mailchimp expert or someone to run your Mailchimp, here is what you get: the writing and the sending, done inside the account you already pay for. Not a software tutorial. Not a template drop. Not a migration.
You keep the Mailchimp account, its bill, the list, and ownership of all of it. You hire list care, short owner-voice emails, scheduled sends you approve, coded offers, and a one-page report on ongoing plans. You keep paying for the email tool.
The crew got busy. The owner meant to write. A vendor sold a template series that did not sound like the shop. Or Mailchimp was set up for one promotion and never touched again.
Most Kansas City shops do not have a dead list. They have a dusty one. Dusty means real past customers, weak or missing recent sends, unknown bounce rate, and no clear tracking. Dead means bought lists, scraped addresses, role accounts, and years of neglect with no relationship underneath. More on that in the dusty Mailchimp lists guide.
Remove hard bounces and obvious junk. Check last send date. Look for role accounts and duplicates. Do not blast thousands of cold rows to "warm them up."
Emails that sound like the person who did the job, not a corporate newsletter. How that works: write like the owner.
A simple letter template with the from-name, reply-to, and footer cleaned. This is part of setup, not the pilot.
Nothing goes out without your yes.
Each offer carries a unique code so orders tie to a send. Details: unique code tracking.
One honest exception: if the tool is genuinely broken, setup includes a simple replacement.
Customers in Klaviyo instead? Same deal on the Klaviyo management in Kansas City page.
Four weekly emails in your voice, approved before send, tracked with a unique code. You keep paying for Mailchimp.
Best first step
10% of coded orders
Floor $600 to $1,200, set before we start
Same numbers as pricing. Set in writing before work starts.
Optional planning
$747
Look at the list and the tool, last eight subjects rewritten, 90-day send calendar, 45-minute call
On-ramp
$2,800
Clean the list, simple letter template, from-name and footer cleaned, first four emails
Ongoing
$1,850/mo
One email a month, one offer, subject tests on the last send, one-page report
Ongoing
$3,900/mo
One email a week, follow-up on quotes that sat, list care, one-page report
Daily emails are phone only: 8% of list-tied sales with a $6,500 minimum. Details on daily emails.
The full cost explanation lives on email marketing cost. The full hire page is email marketing agency.
Replies and booked jobs from people who already paid you, plus coded orders when there is an offer. Opens are a soft signal: Apple Mail Privacy Protection often counts an open when nobody read the email. More on that in the open rates guide.
I live and work in Kansas City full time and can meet at the counter. More on about and how it works.
Named work on this site is limited to what Work already publishes: owner-voice email for a Kansas City flooring and epoxy shop, and for an independent running store. Client names are not published. Results are not published yet.
Fit notes live on flooring email marketing and running store email marketing.
No. If Mailchimp works, it stays. I write and send inside the account you already pay for. If the tool is genuinely broken, setup includes a simple replacement, and I will say so before you pay.
List care, short emails written in your voice, scheduled sends you approve, and unique codes on offers so orders tie to a send. Ongoing plans add a one-page report. You keep paying Mailchimp for the tool.
Start with the 4-email pilot: 10% of orders placed within 14 days of a send, with a floor of $600 to $1,200 set in writing first. After that, email review $747, setup $2,800, monthly $1,850, or weekly $3,900.
About 500 or more real past customers is the usual fit. 250 to 499 can work when jobs are high-ticket. Under 250 clean names is a hard conversation. A few hundred real customers beat 20,000 dead addresses.
No. You approve every email before it goes out. Extra campaigns need a written yes.
Not as the scoreboard. Apple Mail Privacy Protection often counts an open when nobody read the email. I measure replies, booked jobs, and coded orders.
More answers on the main FAQ.
Request the pilot
Keep Mailchimp. Four emails in your voice. Floor set in writing before the first send. You approve before anything goes out.
(816) 300-1791
john@emailmarketingkc.com
Kansas City, MO
Want the metro intro first? Start at Kansas City email marketing.