Kansas City
If your customers love you but forget you between jobs, read this.
Your best customer needed a tune-up in March. She meant to call you. Then a postcard from someone else showed up first. Here's the other version: a short email from you lands at the right moment, and she books you instead.
I write and send the emails in your voice. You approve before anything goes out. If past customers live in Mailchimp, Klaviyo, Constant Contact, HubSpot, ServiceTitan, Jobber, QuickBooks, or a register export, you already have a list.
Start with the 4-email pilot. I write it, you approve it, I send it, and a unique code in each email shows you what happened. The floor is set in writing before the first send, and if tracking isn't in place, we stop.
Pilot terms
Four weekly emails in your voice. You pay 10% of orders placed within 14 days of a send, tracked with a unique code in each email. Floor is $600 to $1,200 based on list size, set in writing before the first send. If tracking is not in place, we stop.
What you hire me for
I do not sell software. I do not hand you a template and leave. I clean the list when it needs it, write short emails that sound like you, and hit send on the schedule we pick.
Most Kansas City owners meant to write their past customers. Then a job came in. That is the gap I fill.
Worried you'll have nothing to say? I write it. Worried about spam folders? I clean the list first when it needs it. Worried about time? You approve, I do the rest.
Who this is for
High-ticket local businesses where one job is worth thousands: flooring and epoxy, specialty retail, clinics, trades, professional firms. Best fit is a list of about 500 or more real past customers. A few hundred clean names can work. Twenty thousand dead addresses do not.
The math that matters
Example math (illustrative, not a promise):
Worked example
1,800 past customers. 2% take a seasonal offer. Average job $3,800.
That is the kind of arithmetic we run before you start. Your numbers will differ. I care about jobs and replies from people who already paid you. Open rates are a soft signal now. Apple often counts an open when nobody read the email.
Where your list can live
Any of these are fine. I work inside what you already pay for when it works. I will not move you for sport.
Email tools
Mailchimp, Klaviyo, Constant Contact, HubSpot, or similar.
Field CRMs
ServiceTitan, Jobber, and cousins.
Books and POS
QuickBooks customer exports. POS or register exports.
How the path works
Pilot
Prove the list can earn with four emails. See pilot terms.
Optional review
If you want a plan first, the $747 email review.
Setup
Setup when we are keeping the system.
Monthly or weekly
Monthly ($1,850) or weekly ($3,900) once the voice and tracking are settled.
Daily
Phone-only. 8% of list-tied sales with a $6,500 floor, only when the jobs are big enough.
I'm in Kansas City
I live and work in Kansas City full time. I can meet in person. Remote agencies cannot sit at your counter and hear how you actually talk to customers. That is the point.
Work so far
I have written for a flooring and epoxy shop and for an independent running store. I do not put names here unless they ask. Details and any numbers live on the Work page, and only the facts I can stand behind.
The price
Cheap email vs this
A $99 template and one blast a month rarely books a high-ticket job. A national shop will often quote $5,000 to $12,000 and bury the writing inside tools you do not need. I publish prices. You know the path before you call.
Questions I get
Do I have to switch email tools?
No. If Mailchimp, Klaviyo, Constant Contact, HubSpot, or what you have already works, we keep it. I am selling the writing and the sending. Details for Klaviyo accounts are on Klaviyo management.
Is this only for CRMs like ServiceTitan?
No. Email platforms count. CRMs and POS exports count. If past customers are in a spreadsheet, that can count too after a cleanup.
What do you optimize for?
Replies and jobs from people who already bought. Not vanity open rates.