Kansas City email marketing
The letter your customers actually open.
I write owner letters for high-ticket local businesses. Weekly, monthly, or a daily desk on revenue share. Flooring shops on high-end epoxy jobs and a specialty running store have sat at 70 to 80 percent opens. No coupon grid. No stock photos of people pointing at laptops.
What you actually buy
National email agencies sell platforms, automations, and 40-page audits. You get a cleaned list, a send calendar, and letters that sound like you. I send them. You approve once.
Inbox Audit
A 12-point teardown of the list, the last eight subjects, and the ESP. You leave with a 90-day calendar. $747.
Launch Desk
Clean the list, set the letter template, write the first four issues. $2,800 one time. Most retainers start here.
A desk that writes
Monthly, weekly, or daily. Quote follow-up and seasonal windows sit on the weekly and daily desks. Card checkout is on the product pages.
Work we can name
Client names stay private unless they ask. Categories and open ranges are real.
Flooring and epoxy
High-end garage and floor jobs. Letters about the work, not 10 percent off. Opens sat in the 70 to 80 percent range.
Specialty running store
An independent shop with a real list. Same open range. The letter talked like the owner, not a national chain.
Why the price is high
Premium for the letter. Not for a platform login.
Cheap shops sell $99 templates and a monthly blast. Full-service agencies quote $5,000 to $12,000 and bury the writing inside software you do not need.
Weekly Desk is $3,900 a month. That is specialist writing, list hygiene, and a send you can stand behind. Daily Desk is 8% of attributed sales with a $6,500 floor, by phone only.
I do not invent revenue multiples. You will see the send, the opens, and the replies.
Weekly Desk
$3,900 / mo
One owner letter a week. List care. Quote follow-up. A one-page report.
- Written in your voice
- Subject lines tested on the last send
- No designed template unless you ask
- You approve the first month, then we run
Kansas City, not a city-page farm
Brookside, the Plaza, Waldo, the Northland, Overland Park, Lee's Summit, Independence, Olathe. Each area page is written for how shops on that side of town sell.
Ask about a desk
Office
Call or write.
(816) 297-5227
johnalewine@gmail.com
9400 Mercier Street, Kansas City, MO 64114
Questions
Is this Mailchimp setup?
No. I will use the tool you already have, or pick a simple one. You are buying the letters, the list work, and the send calendar. Not a template pack.
What kind of businesses is this for?
High-ticket local shops. Flooring, specialty retail, clinics, trades, and firms where one booked job pays for the desk. If you sell $40 oil changes, this is the wrong shop.
Are the open rates real?
Yes. Flooring companies on high-end epoxy work and a specialty running store both sat in the 70 to 80 percent open range. I do not invent click or revenue percentages around that.
Weekly, monthly, or daily?
Monthly Letter is $1,850 a month. Weekly Desk is $3,900. Daily Desk is a revenue share with a $6,500 floor. Start with the Inbox Audit if you are not sure.