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Industry

Flooring and epoxy email marketing.

High-end floors and garage coatings. Past work hit 70 to 80 percent opens.

On high-end epoxy lists I have seen 70 to 80 percent opens. That is a clean list plus a letter about the job, not a coupon.

I write the owner letter, the quote follow-up, and the seasonal window. I do not write fake urgency or stock-photo newsletters.

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